Baked Eyeshadow vs Regular Eyeshadow: 4 Comparisons

by  Mila M.Cosmetologist

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Choosing the right eyeshadow can make all the difference to your makeup game. Did you know there are two main types of eyeshadows – baked and regular? In this article, we’ll dissect these two popular makeup products, diving deep into their strengths and attributes.

Stick around if you want to learn which eyeshadow is best suited for your beauty needs.

  • Baked eyeshadow is made by drying cream-like formulas in the oven, resulting in a smooth and powdery texture with intense color payoff.
  • Regular eyeshadow comes in powder form and offers a wide range of shades and finishes.
  • Baked eyeshadows are known for their impressive pigmentation and longevity, while regular eyeshadows may require layering for intensity and touch-ups throughout the day.
  • Baked eyeshadows have a smooth application and can be used wet or dry, providing versatility in creating different looks.

What is Baked Eyeshadow? 4 Facts

Baked eyeshadow is a type of eyeshadow that is made by drying cream-like formulas in the oven, resulting in a smooth, powdery texture with intense color payoff.

The way it’s made

Creating baked eyeshadow involves an innovative process, starting with a creamy texture mixed with vibrant color pigments. Manufacturers pour this wet formula into individual pans.

The concoction then goes through a unique drying process. Unlike traditional eyeshadows that get pressed into compact cases, these mixtures are set out for an intense sun baking session.

This prolonged exposure to heat transforms the formula from liquid to solid without impacting its initial creaminess or intensity of colors.

The way it looks in the pan

Baked eyeshadow and regular eyeshadow look quite different in the pan. Baked eyeshadows often have a unique marbled or swirled appearance, with multiple colors blended together. This gives them a beautiful and eye-catching look that can be enticing to try out.

On the other hand, regular eyeshadows come in a single solid color or may have small specks of shimmer or glitter. They may appear more uniform and flat compared to baked eyeshadows.

The variety of shades and finishes available for both types of eyeshadows means you can find something that suits your personal style and preferences.

In terms of texture, baked eyeshadows usually have a smooth powdery finish when applied on the lids. On the contrary, regular eyeshadows tend to have a slightly denser powder consistency that applies easily onto the eyelids without excessive fallout.

The way it applies

Baked eyeshadow applies smoothly and effortlessly onto the eyelids, giving you a flawless finish. The creamy texture of baked eyeshadows allows them to glide onto your skin without any tugging or pulling.

They blend easily, making it simple to create seamless transitions between different shades. Regular eyeshadows, on the other hand, are also easy to apply but may require more layering for intense pigmentation.

Whether you prefer the convenience of regular eyeshadow or the ease of application with baked eyeshadow really depends on your personal preference and desired outcome.

Using Baked Eyeshadow wet

To achieve a more intense and vibrant eye look, try using Baked Eyeshadow wet. By dampening your eyeshadow brush with water or setting spray before applying the baked eyeshadow, you can create a foiled effect on your eyelids.

The wet formula of baked eyeshadows allows for better color payoff and increased pigmentation, giving you an eye-catching finish. This technique is perfect for special occasions or when you want to make a bold statement with your eye makeup.

Give it a try and see how this simple trick can elevate your eye look to the next level!

What is Regular Eyeshadow?

Regular eyeshadow is a powder formula that comes in various shades and finishes. Unlike baked eyeshadow, which is pressed into powder after being made wet, regular eyeshadows are dry right out of the box.

They have a more beginner-friendly application and are easier to work with compared to baked eyeshadows. Regular eyeshadows come in a wide range of options, including matte, shimmer, metallic, glittery, satin, and sheer finishes.

They can be used to create versatile eye looks for any occasion. Regular eyeshadows also tend to be more affordable and readily available than their baked counterparts.

Baked Eyeshadow vs Regular Eyeshadow: 4 Comparisons

When comparing baked eyeshadow and regular eyeshadow, there are several key factors to consider: pigmentation, longevity, texture and finish, as well as versatility.


Baked eyeshadows are known for their impressive pigmentation. The intense color payoff and vibrancy of baked eyeshadows make them a popular choice among makeup enthusiasts. The baking process allows the color pigments to become more concentrated, resulting in rich and bold shades that really pop on the eyelids.

Regular eyeshadows, on the other hand, may require multiple layers to achieve the same level of intensity. So if you’re looking for eyeshadow with incredible pigment that will make your eyes stand out, baked eyeshadow is definitely worth considering.


Baked eyeshadows are known for their impressive longevity, making them a great option for all-day wear. The wet formula and unique processing method allow the pigments to bind together more tightly, resulting in a longer-lasting color payoff on the eyelids.

Regular eyeshadows, on the other hand, may not have the same staying power as baked eyeshadows. While they can still provide beautiful looks that last throughout the day with proper primer and setting spray, they may require touch-ups or reapplication as time goes on.

When it comes to longevity, baked eyeshadows take the lead by offering vibrant colors that stay put from morning to night without fading or creasing.

Texture and finish

Baked eyeshadows offer a smooth, powdery texture and a flawless finish on the eyelids. The wet formula of baked eyeshadow results in a creamy consistency that effortlessly applies onto the skin.

The drying process gives it a unique powder consistency, which blends easily with other makeup products. On the other hand, regular eyeshadows have various textures and finishes depending on their formulation – from matte to shimmer, metallic to glittery.

With regular eyeshadows, you can choose between powder or cream formulas to achieve different effects. Ultimately, both baked and regular eyeshadows provide different textures and finishes that cater to your specific eye makeup preferences.


Baked eyeshadows offer versatility like no other. Whether you want a subtle daytime look or a vibrant pop of color for a night out, baked eyeshadows have got you covered. The wet formula allows for various application techniques, making it easy to achieve different levels of intensity.

You can apply it dry for a soft wash of color or dampen your brush to create a more bold and impactful look. With baked eyeshadows, the possibilities are endless.

Regular eyeshadows may not offer the same level of versatility as their baked counterparts. While they still allow you to create beautiful eye looks, they tend to be easier to work with and are more beginner-friendly.

Regular eyeshadows come in an array of shades and finishes, giving you plenty of options to choose from when creating your desired makeup look.

In conclusion, if you’re looking for versatility in your eye makeup routine, baked eyeshadow is the way to go. Its wet formula and ability to be used both wet and dry make it perfect for experimenting with different looks and intensities.

5 Pros and Cons of Baked Eyeshadow

Understanding the pros and cons of baked eyeshadow can help you make an informed decision when choosing between this and other eyeshadow types. Let’s take a closer look.

Baked eyeshadows are often more pigmented, providing a more intense color payoff.They can be more difficult to apply, especially for beginners.
Baked eyeshadows are typically longer-lasting, ensuring your eye makeup stays put throughout the day.They can be more expensive due to their manufacturing process and the quality of ingredients used.
Their smooth, blendable texture can create a professional and polished look.They may not be as readily available as regular eyeshadows, and their shade range might be limited.
They can be used wet or dry, offering versatility in their application and intensity.Applying them wet could potentially alter their texture or make them harder to blend.
Baked eyeshadows can create a foil or metallic effect, adding drama and intensity to your eye makeup.Their rich pigmentation and dramatic finish might not be suitable for everyday, natural makeup looks.

Choosing the right eyeshadow ultimately boils down to your personal preference, your makeup skills, and the look you’re aiming for. Baked eyeshadow could be a great choice if you’re looking for an intense, long-lasting color and don’t mind a bit of a learning curve.


When it comes to choosing between baked eyeshadow and regular eyeshadow, it really depends on your personal preferences and the look you want to achieve. Baked eyeshadows offer intense pigmentation, a smooth texture, and versatility in application.

On the other hand, regular eyeshadows are more beginner-friendly, easier to find in a wide range of shades and finishes, and generally more affordable. Ultimately, both types of eyeshadows can help you create stunning eye looks, so go with what works best for you!


1. What is the difference between baked eyeshadow and regular eyeshadow?

Baked eyeshadow and regular, or pressed, eyeshadow differ in their method of production; the former utilizes heating compounds while the latter uses chemical additives giving it different texture and pigmentation.

2. Which type of eyeshadow palette has better pigment, baked or regular?

While both types can be highly pigmented depending on their formulation, typically a baked eyeshadow palette contains finer particles for a smoother application leading to a more vibrant color payoff compared to its counterpart.

3. Can I use either metallic or glitter finish with baked or regular shadows?

Yes! Baked Eyshadow and Regular Eyshadow both come in various finishes including matte, shimmer, metallic, satin or glitter offering wide array of choices for your makeup look.

4. If my preference leans toward cream-based products should I opt for either formulas?

If you prefer cream-based products then you might want to lean towards powder shadows like Pressed Eyshadows which are known for having additional oils that give them their creamy texture. But remember every brand’s formula varies so its best to test out first.

5. Does baking affect the longevity of an eye shadow product?

The process of baking can produce durable yet light-weight formulas making Baked Eyshadow typically longer-lasting without being heavy on the eyelids than other forms like loose powders.

Baked Eyeshadow vs Regular Eyeshadow: 4 Comparisons
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Mila, the veteran beauty cosmetics professional and author of this article, while cutting and styling the hair of her client

Hi! I’m Mila M. I share my 44 year-experience as a Cosmetologist & Beauty Professional in this blog. This content is for educational purposes only and does not constitute professional advice. Consult your trusted Beauty Professional for your personal beauty needs.

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