2024 Colourpop Foundation Review: 5 Pros & Cons

by  Mila M.Cosmetologist

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Are you tired of your foundation leaving your skin dry and cakey? The Colourpop Pretty Fresh Foundation could be the solution. This blog post offers a detailed review of this game-changing makeup product, helping you decide if it’s right for you.

Let’s dive into our comprehensive analysis on its coverage, hydration, performance, and more!

  • Colourpop Pretty Fresh Foundation offers medium-buildable coverage for a natural-looking finish.
  • It is lightweight and comfortable to wear all day without feeling heavy or cakey on the skin.
  • The hydrating formula keeps the skin moisturized and provides a healthy glow.

Overview of Colourpop Pretty Fresh Foundation & Concealer

Colourpop Pretty Fresh Foundation & Concealer is a hydrating foundation that claims to perfect the look of your skin, offering medium-buildable coverage. It is gluten-free and also available in a tinted moisturizer formula.

Claims and benefits

Colourpop Pretty Fresh Foundation touts a myriad of enticing benefits. This hydrating foundation is designed to perfect your skin’s appearance, offering medium-buildable coverage for easy customization.

The formula contains no gluten and pleases the vegan crowd with its ethical choices. Expect a natural finish that mimics the texture of your skin while adding radiant luminosity. Moreover, it doesn’t clog pores or feel like an extra layer due to its lightweight nature, enhancing comfort throughout wear time.

It’s also oil-free which makes it suitable even for those with oily or combination skin types. Also noteworthy is this product’s dermatologist-tested status which underlines the brand’s commitment to safe skincare practices in their cosmetics lineup.

Price and availability

The Colourpop Pretty Fresh Foundation is an affordable option for those looking to achieve a natural and flawless complexion. With a pocket-friendly price tag, this foundation is accessible and budget-friendly.

You can easily find it on the Colourpop website or through other authorized retailers. It’s great to know that achieving a beautiful makeup look doesn’t have to break the bank! So go ahead and add this foundation to your beauty routine without worrying about burning a hole in your wallet.

Review of Colourpop Pretty Fresh Foundation & Concealer

The Colourpop Pretty Fresh Foundation & Concealer provides medium coverage with a skinlike finish that gives a natural look. The lightweight formula ensures all-day wear without feeling heavy on the skin.

It is easy to blend and offers a non-cakey, non-greasy result that keeps your makeup looking fresh throughout the day.

Coverage and finish

The Colourpop Pretty Fresh Foundation offers a medium-buildable coverage that allows you to customize your desired level of coverage. Whether you want a natural-looking finish or more coverage for blemishes, this foundation has got you covered.

The formula provides a skin-like finish that is lightweight and breathable, giving your skin a fresh and flawless appearance. With its hydrating properties, the foundation keeps your skin moisturized throughout the day without feeling greasy or cakey.

Say goodbye to heavy foundations that look unnatural – the Colourpop Pretty Fresh Foundation gives you the perfect balance of coverage and a natural, luminous glow.

Longevity and wearability

The Colourpop Pretty Fresh Foundation is known for its impressive longevity and wearability. Once applied, this foundation can last all day without fading or creasing, making it perfect for those long days when you need your makeup to stay put.

Its lightweight formula feels comfortable on the skin and allows for easy blending, ensuring a seamless application. Whether you’re running errands or attending a special event, rest assured that this foundation will keep your complexion looking fresh and flawless from morning to night.

Skin compatibility

The Colourpop Pretty Fresh Foundation is formulated to be suitable for various skin types. Whether you have dry, oily, or combination skin, this foundation can work for you. It provides a lightweight and breathable feel on the skin, making it comfortable to wear throughout the day.

The hydrating properties of the foundation help moisturize the skin while providing a natural-looking finish. Additionally, the gluten-free formula ensures that even those with sensitivities can use this foundation without worry.

Application and Swatch

To apply the Colourpop Pretty Fresh Foundation, start by moisturizing your skin and applying a primer. Using a beauty sponge or foundation brush, blend the foundation onto your face in small circular motions for an even application.

For swatches on different skin tones, check out the blog post for a visual representation of how this foundation looks on various complexions.

How to use the foundation

To achieve a flawless application, follow these steps when using the Colourpop Pretty Fresh Foundation:

  1. Start with clean and moisturized skin.
  2. Apply a primer to create a smooth canvas for the foundation.
  3. Squeeze a small amount of foundation onto the back of your hand.
  4. Use a brush, sponge, or your fingers to apply the foundation to your face.
  5. Start in the center of your face and blend outwards towards your hairline and jawline.
  6. Build up coverage as needed by layering more foundation on areas that require extra attention.
  7. Use gentle tapping motions to blend the foundation into your skin for a seamless finish.
  8. Set the foundation with a translucent powder for longer wear.

Swatches on different skin tones

To give you a more accurate idea of how the Colourpop Pretty Fresh Foundation looks on different skin tones, we’ve compiled a comprehensive swatch guide.

Skin ToneSwatch
Fair/LightThe foundation provides a soft finish, perfecting the skin’s appearance and providing a natural look.
MediumThe medium-buildable coverage adjusts well to medium skin tones, offering a hydrating feel.
TanThe foundation’s lightweight formulation allows it to blend seamlessly into tan skin, delivering a comfortable, long-wearing finish.
DeepThe oil-free formula offers full coverage, perfect for enhancing deep skin tones, without appearing heavy or cakey.

Remember, these are just a guide. Always consider your own skin’s undertones when selecting the perfect foundation match.

Pros and Cons


  1. Firstly, it provides a hydrating formula that is lightweight and comfortable to wear throughout the day.
  2. The foundation also delivers a medium coverage with a natural-looking finish, giving your skin a healthy glow.
  3. Additionally, it is easy to blend and works well as both a foundation and tinted moisturizer.


  1. On the downside, some users may find that the coverage is not sufficient for their needs or that the shades offered do not match their skin tone perfectly.
  2. Furthermore, while it claims to be long-wearing, some individuals have reported that it does not stay put as well as they would like.

Overall though, this foundation has many positive qualities that make it worth considering for those looking for a hydrating and natural-looking base.

Overall Impression and Suitability

The overall impression of Colourpop Pretty Fresh Foundation is positive. It is a lightweight and hydrating foundation that provides medium-buildable coverage with a natural finish.

The formula feels comfortable and breathable on the skin, making it suitable for all-day wear. It also offers luminosity without appearing greasy or cakey.

Additionally, this foundation is gluten-free, vegan, oil-free, and dermatologist-tested, making it suitable for individuals with various skin types and concerns.

With its moisturizing properties and non-cakey texture, Colourpop Pretty Fresh Foundation delivers a natural look that enhances the beauty of your skin.


The Colourpop Pretty Fresh Foundation and Concealer offer a hydrating formula that delivers medium coverage and a natural-looking finish. It is lightweight, blendable, and comfortable to wear all day long.

With its non-cakey texture and luminosity, this foundation is perfect for achieving a flawless yet effortless makeup look.


1. What is Colourpop Foundation?

Colourpop Foundation is a blendable, natural-looking makeup foundation that offers all-day wear without looking cakey or greasy.

2. How does the Colourpop Foundation feel on the skin?

The Colourpop Foundation feels lightweight and non-cakey, leaving your skin looking fresh and glowy throughout the day.

3. Is there anything special about the ingredients in Colourpop Foundation?

Yes! The inclusion of Hyaluronic Acid ensures it hydrates while it perfects, supporting a healthier skincare regimen.

4. Are there different shades available in this foundation?

Absolutely! The beauty of Colourpop products lies in their diversity; they offer various foundation shades to cater to every skin tone.

5. Can people with gluten intolerance use Colourpop Foundation?

You bet! They’ve made sure our foundation is gluten-free so that everyone can enjoy its beautiful coverage regardless of dietary restrictions.

2024 Colourpop Foundation Review: 5 Pros & Cons
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Mila, the veteran beauty cosmetics professional and author of this article, while cutting and styling the hair of her client

Hi! I’m Mila M. I share my 44 year-experience as a Cosmetologist & Beauty Professional in this blog. This content is for educational purposes only and does not constitute professional advice. Consult your trusted Beauty Professional for your personal beauty needs.

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